Leveraging GA4 Audience Data

As part of our ongoing efforts to scale up our in-house brand, The AdultHub, we have successfully achieved significant improvements in registration numbers while simultaneously reducing acquisition costs and enhancing lead quality to ensure [...]

Popup Drives Upgrades & Revenue Surge

In a bid to further enhance user experience and boost revenue, our product team recently introduced a redesigned 'like limit' popup for male users in the Matches area. Building on the success of our login [...]

Inbox Redesign

 24% boost in message exchange among users after inbox redesign Our product team has recently rolled out a major update to the messaging area on our Excite platform, resulting in a significant boost in message [...]

70% Increase in Sign Ups for Countryside Brand

Grounded has further shown the high demand for genuine connections within the countryside community with a remarkable 70% increase in registrations compared to the last quarter of 2022. This impressive boost has compounded success [...]

80% Increase in Next-Gen Messaging Area Revenue

Since launching mid-February, we have seen an impressive 80% increase in daily average revenue generated from our new swim-lane design within the Messaging area across our Next-Gen Platform. We understand that members who like [...]